About Me
Founder: minimalisTee, think simple
Founder: Get You At, Digital Marketing
Founder: Beyond Avg, Content Writing
Be it a start up, or a well established brand, I understand the specific need and provide necessary, clear and long term solution which help the company to build a brand instead of just focusing on the marketing.
Years
Startups
Clients
Client’s are like our extended family with whom we spend half of our life. I take pride in choosing my client’s. And I am thankful to them, for the faith, they have in me.
Ganesh Infraworld:
A SME NSE listed company, Ganesh Infraworld Limited, stands out as the fastest-growing startup in Eastern India, specializing in servicing EPC Giants.
Ajay’s role: Drafted a 3 month strategy for post IPO online presence, especially for the founding members. Included revamping of existing website, building presence on social media with focus on founders Linkedin.
Karnika Group:
A SME NSE listed company, Karnika Industries is a renowned name in the Indian garments industry in the kids segment, with a legacy spanning over two decades.
Ajay’s role: Revamped their online presence through establishing brand guidelines from scratch. Included brand book, company profile, website revamping, story telling on social media and founders presence on Linkedin.
Uttarayan Group:
A renowned and reliable real estate group in North-East India. They construct apartments using high-quality materials to guarantee longevity.
Ajay’s role: Restructured their entire digital marketing efforts in right direction with proper documentation of every penny spend. Included establishing brand guidelines, social media presence, ads accounts restructuring, ads restructuring, lead generation, CRM integration, website revamping & much more.
Dunkel braun:
A bakery that begun past the Pandemic to introduce Kolkata to the best of both worlds, Bakery & Café, today generates online footfall of 10,000+ and has created a niche for itself in the segment within 6 months of operation.
Ajay’s role: Establishing brand guidelines from scratch, building an online presence, designing the product packaging portfolio, CRM integration at stores, launching on various quick commerce platforms & at last helping them generate online sales.
Auli Lifestyle:
Indulgent. Luxurious. Organic – AULI isn’t just about the products that pamper and prime you to look and feel your best, AULI is a lifestyle and wellness statement.
Ajay’s role: Guiding on the digital marketing strategy being worked upon, especially on the Google platform, ads management, brand sessions to team members.
Eastern Finance:
Incorporated in 1967, Eastern Financiers Limited is truly the first investment and financial consultant in Eastern India with over 50 years of existence, and asset management of exceeding INR 3,000 Crores.
Ajay’s role: Consulting on their existing digital marketing efforts and ways to build a inhouse team for longer term solutions. A 4 month project but with a long term vision parted.
Shree Rakhi:
Though they have been & stayed the Rakhi tycoons of India for last 65+ years, Shree Rakhi, was in need of an online presence that would equally speak of their magnitude.
Ajay’s role: One of the pioneer projects consulted & executed for over 6+ years. Website revamp, social media presence, lead generation, lead conversion, international presence, email marketing – all for B2B.
Nirvaanalife Institute of Graphology:
Nirvaanalife’s Institute is a Graphology & Self-Development Institute, is a renowned graphology institute in India.
Ajay’s role: Tied up with them for ~1.5 years and rebuild their online presence entirely starting from website revamp to generating leads. Included strategy making, implementation, revision & conversions.
Lakewater Advisors:
A Portfolio Managing Brand that records a CAGR of above Nifty 50 consistently over the last two years have been associated with us since their inception.
Ajay’s role: Working with them for 6+ years now. What started with digital marketing & website revamp soon got extended to research reports & blog posts. Building their social media presence slowly.
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Accolades
5+ years of experience into Digital Marketing Consultation & Strategy building.
2023
Executive Education at the ISB, Hyderabad in Digital Transformation.
3 months deep-dive into the technological disruptions happening across industries. Learning about emerging technologies like Blockchain, Social Computing, IoT, and their business use cases.
2020
Executive Program, Digital & Social Media Marketing - IIM, Kolkata
6 months intensive course focusing planning, implementing and measuring the digital and social media marketing activities to create awareness, and ultimately drive sales.
2019
Digital Ads and Analytics - Google
Includes Basic and Advanced level Google Certified Ads and Analytics.
2018
Certified Digital Marketer - DigiVidya
Includes certification on email marketing, social media marketing, search engine optimisation, content marketing, inbound marketing and google ads.
